I always encourage my team to read industry blogs and books to continue growing as a digital marketer. When searching on mobile, there is a huge difference with desktop: Google knows exactly where you are and the results you get are customized according to your physical location. Search queries are an average of three words long, and more than 25 percent are only a single word. Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it.

It is important that your website is listed on the first result page

Each listing on the SERP has three core components, which include the page title, page description, and page URL. Usually duplicate content is bad. Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... Google filters it out and links and social signals are split over several different URLs even if the content is the same. We are farmers, not butchers. The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results.

You want to include keyword-rich anchor text in your body copy when possible

You want to give the user the exact information that they searched for and entice them to explore your site with easy-to-understand navigation to create a seamless, satisfying experience for a new customer. Craft some content ideas (focusing on competitive keywords) and get in touch with the editors or the person who's responsible for guest contributions. Ask them if they’re interested in your content ideas. Reviews tell what other people, your customers, think of your product. If you respond to reviews, you show your (potential) customers that you care about their opinion. For a preview of how the Search Engines are currently indexing your website, go to Google and in the search box type site:www.yourwebaddress.com …and see how many pages have been indexed and how Google is displaying your pages…and then call us if you have had a nasty surprise.

Facts about blogs that will make you think twice

Would you refer this website to a friend or relative? Because Google likes sites that link out to good quality content, publishing your own curated content can be a very smart move. Search engines no longer value pages filled with targeted keywords. According to Gaz Hall, a UK SEO Consultant from SEO York: "Where appropriate, you should add localization. This is extremely important to businesses who offer products and services to a specific geographic region. "

My thoughts on content

You need to be placing backlinks to your site on other sites which not only have good domain authority, but you need to make sure your links are placed on high value pages on that domain as well.​ Content Have you ever dreamed about New Media Now for this? is not only key when it comes to SEO, it also plays a vital part in guiding your customers down the sales funnel to make a purchase – and that’s why it’s so important to have a well-thought-out strategy in place. Now you know what you need to do to create a content plan that generates results. Create good content and in time the links will follow. When a website focuses on content, website owners and general users tend to talk about it and share it with others. This is a very naturalistic way of doing link building but still does not provide any guarantees. However, from a search engine standpoint, the ethical way of link building has always been more rewarding. It can be fairly time consuming, so for the best results we’d recommend making the most of the best SEO agency services in the UK.