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Before you can prime your pages you must understand how Google stores your content in its search index. Is it the customer, tired of being sold to every time they open a web browser, or is it the digital marketer themselves, who has forgotten that creativity is just as important as technical know-how? However, if you have too many, then high volumes of duplicated content may be the problem. Mobile SEO is – just like regular SEO – all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless UX.

Unexpected ways LSI can impact your marketing efforts

With White Hat tactics, Google is more likely to uphold your rankings as you continue to grow and add more content, so if you’re a business that is need of a constant flow of customers, this is the only tactic that you need. Schema.org is a code protocol Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... developed jointly by the world’s top search engines. It’s created to make it easier for companies to structure the data they present on their websites So, not only have the algorithms gotten smarter, Google has implemented machine learning to better understand search queries through their RankBrain technology. As businesses so often think that social media will be an extremely easy marketing avenue, they rarely bother to create a well-thought out strategy beforehand.

Focus on performance, user experience, and link bait

True to form, Google is always changing, tweaking, and improving its algorithm. In the beginning, things move slow and it feels like you are just shouting into the void with no return. According to Google, website loading speed is a very important SEO factor. Google takes page loading speed into account in their website ranking algorithm. The world has gone mobile. People are gradually shifting from desktop computers to mobile smartphones and tablets. Thus, to ensure great user experience Google started ranking responsive or mobile-friendly websites higher in the search results.

Random musings on walled garden sites

Link signals tend to decay over time. Sites that were once popular often go stale, and eventually fail to earn new links. Correct optimisation of the page also needs to be done for the search engine to understand the page content. An SEO unable to directly influence changes made to the website runs a powerless program. According to Gaz Hall, a UK SEO Consultant from SEO York: "When a webpage links to any other page, it’s called a backlink. In the past, backlinks were the major metric for the ranking of a webpage. A page with a lot of backlinks tended to rank higher on all major search engines, including Google. This is still true to a large extent."

Losing Focus on analysis

When a page provides little to no actionable information, it is a waste of time for the visitors and is considered low quality. A A great example that I like to use is Profile Business. blog is one of the easiest ways to create a regular stream of SEO content. In general, blog posts are more engaging and more likely to attract links than product pages, so they can be a great way to build some authority for your site. You can also use platforms like Twitter to find potential customers and draw them to your brand. Some websites use pages with endless scrolling. Although Google can index these pages to some extend, is is better to have real web pages with pagination. Individual pages are much easier to parse.